#35 – Why collaborative negotiation is a lot, but it is not all we need

Let’s be clear: in a negotiation, greatest value comes from collaborative, proactive and trusty relationships between the parties. Anyway, if we did not care about how final value will be split amongst negotiating partners, great part of that value would likely flow in the pocket of the party that better has controlled the game. For […]

Read More #35 – Why collaborative negotiation is a lot, but it is not all we need